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Break Through the Noise
Your Personal Marketing & PR Tool
Dear Professional,
What
you say says a lot about you. You've worked hard for your credentials
and for your clients. Do you want to be twice
as effective in half the time when marketing
your products and services?
You've already taken the first step by coming to this page. The
9 Break through the Noise™ tools will help you attract
new clients marketing through personal contact.
Break Through the Noise will show you how to:
- Plug In to a marketing
frame of mind — use tool 1
- Raise the Stakes to
steer success — use tool 2
- Tee Off results on a
daily basis — use tool 3
- Grip attention with
a powerful introduction — use tool 4
- Gauge Receptivity when
delivering your message — use tool 5
- Nail Down your messages
without getting too wordy or tongue-tied — use tool
6
- Stretch Out one idea
into multiple client contacts — use tool 7
- Get Sticky with your
stories and turn facts into referrals — use tool
8
- Recharge your activities
and enthusiasm — use
tool 9
Plus, it'll be a snap to propel your marketing message with just
one of over 100 additional ideas and Tool Tips. Along the way,
you'll get Pointers from the Pros and turn their
solid experience into everyday results.
If we were sitting together, we'd talk about your practice, your
choices and your challenges. Then, we'd select one skill, and start!
You'd find your technical talents turn into marketing skills. I'd
witness your dreams come alive as you propel your business into
new levels of income —and share more of yourself along the way.
Be your own best advocate. Order your
book now!
Elisa S.
P. S. If these 9 tools and 100+ resources
don't get you out of the office and in front of prospective
clients and contacts, please send it back for a no-questions-asked-refund.
Listen to the buzz on Break
Through the Noise:
 Don't delay success another minute. If you want to
turn your technical skills into marketing talent, read Break
through the Noise . In no time at all, you'll
be out of the office in front of those you want to
serve, confident of what to say, when to say it, and
have fun doing it.
—Jack Canfield Co-author, Chicken Soup for
the Soul®
If you want to take your business to the next level,
then this book will be your best friend. Break
through the Noise doesn't rehash all the old-school
marketing rules that you'll find in a college textbook—instead,
it provides a creative, well-thought out, step-by-step
approach to promoting your services in a way that fits
your personal style.
—Rich Fettke, MCC, author of Extreme Success
Whether you are a sole practitioner or a CEO, the
sooner you read Break through the Noise, the
better. These nine simple tools demonstrate exactly
how to attract clients through personal contact - without
the need for expensive marketing efforts. Make it required
reading for all of your employees and vendors, too.
—Kevin Grauman, CEO, The Outsource Group,
a past leader on the INC Magazine 500 List of the
fastest-growing private companies in America.
I'll let you in on a little secret. With the powerful
ideas on these pages, you'll help your clients succeed
too. Give it to them as a gift. They'll be so glad
you did.
—Dottie Walters, CSP, President/CEO Walter's
International Speakers Bureaus
Take a Look at some of the Tools
"Get A Grip"
Imagine you are a realtor. You notice that four new
realtors have joined your Chamber of Commerce recently.
They attend the same functions you do. They target
the same audience. They specialize in the same community.
How do you distinguish yourself? This is a growing
dilemma for all professionals who depend on business
functions and referrals to promote their services.
Prospective clients have more choices, and even less
time to listen.
With "Get a Grip," you'll:
· Develop a powerful way to introduce yourself
· Offer a fast understanding of your skills
and talents
· Gain eleven ways to grip interest — and have
fun doing it.
"Gauge Receptivity"
As a new board member of a local business association,
you attend your first Board retreat. During a program
break, you meet the president of the local bank. While
answering his question about your business, you notice
he starts looking over your head, while nodding at
you, but not really seeing you. You wonder, "What
is this person doing?" "Is he listening to
what I'm saying?"
How can you tell? By using the Break through the Noise
tool "Gauge Receptivity," you will:
· Sharpen your ability to recognize levels
of prospective client or contact receptivity, and take
appropriate action
· Gain insights from five different professionals
in distinctive marketing situations.
· Learn how to create receptivity as the first
step to gauge it in others.
Get Started!
As a thank you, don't forget to download
your FREE Pocket Marketing guide.
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